Mainzer Theater Tioga Hotel

Mainzer Theater

Located in the heart of downtown Merced, the century-old Mainzer Theater needed a transformation to give it new life and purpose in the community. WMB assisted in the restoration and revitalization efforts, preserving existing historic Art Deco features and adapting spaces to accommodate modern needs. WMB’s work involved listing this distinctive building on the National Register of Historic Places to ensure it is recognized and protected as a cultural resource.

WMB carefully maintained the remaining original features of the main theater, including a gilt-trimmed proscenium, hand-crafted Art Deco chandeliers, and a decorative hand-painted ceiling. The team also updated the sound and lighting systems to accommodate a variety of live performances, including a large screen for cinematic events. Cabaret-style seating supports adaptable arrangements for casual gatherings and a variety of entertainment settings. Furthermore, the team converted the second floor into a smaller screening room with tiered lounge-style seating for private events and film screenings. The transformation of an adjacent structure, originally built as a covered bus depot in the 1930s, now offers a contemporary, cinematic-themed restaurant and bar to create a full-service entertainment destination.

The project, in conjunction with the city’s investment in the beautification of Main Street, reactivates the downtown area and brings life back to the historic district of Merced.

Client

NuovoRE

Location

Merced, Ca.

Project Type

Commercial

Size

16,335

Services

Programming

Architectural Design

Construction Documents

Permit Coordination

Construction Contract Support

Mainzer Theater Live Stage
Mainzer Theater Mezzanine Seating
WMB assisted in the restoration and revitalization efforts, preserving existing historic Art Deco features and adapting spaces to accommodate modern needs.
Mainzer Theater Marquee Bar
Mainzer Theater Exterior Marquee